Monday, 2 May 2022

E-recruitment

 

Internet influences the traditional recruitment methods in the present and has highly changed the figure of human resource recruitment. The latest method of recruitment via the internet has spread to the entire world of hiring and hunting (Kapse, Patil and Patil, 2012). E-recruitment is the process of using the internet to find individuals to fill vacant positions in organizations. E-recruitment increases the competency of the overall recruitment process (Okolie and Irabor,2017). There are two types of e-recruitment; cooperative websites for recruitment and commercial job boards for job advertisements (Kapse, Patil and Patil, 2012).  Job boards, company websites, and professional websites are the most important methods of e-recruitment (Karim, Miah and Khatun ,2015). E-recruitment is the use of internet technology to increase the efficiency of the recruitment process. Furthermore, a competitive advantage against businesses in the same industry can be gained through better and faster recruiting (Anand and Chitra, 2016). E-recruitment has famous among both large and small scale organizations at present. A CIPD survey states that e-recruitment has become the fourth most popular recruitment method among employers. Web 2.0, Artificial Intelligence (AI), HR software, and Application Tracking System (ATS) are some of the most common software used in e-recruitment. (Okolie and Irabor, 2017). 

Trends of e-recruitment

E-recruitment, often known as internet or online recruitment, is a recent recruitment trend in which the recruitment process is automated (Karim, Miah and Khatun, 2015). According to Okolie and Irabor (2017), e-recruitment is advantageous for both employers and employees. Mobile applications for job search, company websites, and various social and networking sites are recent trends in e-recruitment. Resume scanners have become a trend and assist employers in screening and shortlisting resumes based on the qualifications and experience of candidates, as well as specific talents and salary information. These scanners are provided by major portals in Nigeria. As a new trend, the utilization of e-recruitment suggests a shifting landscape in which the candidate is connected to the central system in the future and the line manager is involved in the process (Okolie and Irabor, 2017) exhibits in figure 01.

Figure 01: The e-recruitment landscape

Source: (Okolie and Irabor, 2017, p. 119)

Advantages and disadvantages of e-recruitment

Advantages

Lower recruitment costs, shortening the time in hiring, widespread of companies to apply for candidates, companies can reach widespread of job seekers, opens the way to secrecy, opens the way to initiatives, and create a reference database are advantages of e-recruitment (Al-Zagheer and Barakat, 2021). The reference database will be used to select candidates for future job vacancies in organizations (Okolie and Irabor, 2017). There is a word limit on advertisements in job news, other newspapers, and magazines, which can lead to misinterpretation. The advertisement did not explain the entire profile well enough. On the internet, there is no word restriction; an idea, an opinion, or a profile can be communicated easily (Karim, Miah and Khatun ,2015).

Disadvantages

Only candidates who are computer literate are eligible to participate in the process. Because the search is dependent on many websites, their screening, and keyword application, it necessitates the use of a computer-educated individual and firm (Karim, Miah and Khatun, 2015). E-recruitment creates additional work for human resource staff in terms of reviewing more CVs and emails. Human resource staff has to install expensive apps to deal with e-recruitment (Okolie and Irabor, 2017). Candidates who are from lower socio-economic regions and specific locations of the world can face problems while accessing the internet. Problems related to privacy, ethical concerns, and violation of discriminatory laws are other disadvantages of e-recruitment (Omolawal, 2015).

E-recruitment in some regions of the world

New Zealand organizations use more than three e-recruitment methods to improve the chances of finding the best candidates for open positions. New Zealand organizations have used technology at every level of the recruitment process. Video conferencing and mobile apps are recent e-recruitment practices used by New Zealand organizations. AI is used with a limited capacity (Dhurandhar and Dai, 2021). In the context of Pakistan’s private sector, job seekers are more confident and at ease when applying. They prefer to apply for jobs online since it is easier for them to upload their applications and receive a rapid response from possible employers. Pakistan has well-established HR departments that rely on modern technologies to help with recruitment (Malik and Mujtaba, 2018). As a developing country, many people of Bangladesh have less technical knowledge with regard to e-recruitment. Despite the fact that e-recruitment is lowering the use of traditional recruitment systems, traditional recruitment is still used to some level in private organizations, banks, and multinationals in Bangladesh (Mindia and Hoque, 2018). 

Video: 01

Source: HR-ON, (2017)
According to video 01, HR-ON is a new generation of E-recruitment based on cloud technology.

E-recruitment: Experience

A reputed supermarket chain in Sri Lanka also incorporates e-recruitment in the recruitment process. Websites (xpress.jobs) and social media (Facebook and Linkedln) are used for external recruitment. This supermarket chain has developed its own app for employees to give information about transfers as an internal source of recruitment. 

Conclusion

E-recruitment is the most recent trend in recruitment. There are several e-recruitment techniques. E-recruitment has both advantages and disadvantages. An organization can use the most recent e-recruitment methods to get the maximum from the recruitment process. Organizations in developing countries must use e-recruitment as a supplement for the traditional recruitment methods rather than replacing them.  

References

1.  01. Al-Zagheer, H. and Barakat, S., (2021). ‘E-Recruitment as Application Solution during Corona Pandemic’. Annals of the Romanian Society for Cell Biology, pp.5051-5058.

02. Anand, J. and Chitra, D., (2016). ‘The Impact of E-Recruitment and challenges faced by HR Professionals’. International Journal of Applied Research2(3), pp.410-413.

03. Dhurandhar, N. and Dai, B., (2021), ‘TECHNOLOGY-DRIVEN PRACTICAL EFFICIENCY IN TALENT RECRUITMENT PROCESS IN NEW ZEALAND’. Journal of Applied Research & Practice, (1), pp. 117-125.

04. HR-ON, (2016). HR-ON e-recruitment. Available at: <https://www.youtube.com/watch?v=_fIJ_V0bAi0> [Accessed 2 May 2022].

05. Kapse, A.S., Patil, V.S. and Patil, N.V., (2012). ‘E-recruitment’. International Journal of Engineering and Advanced Technology, 1(4), pp.82-86.

06. Karim, M.R., Miah, M. and Khatun, A., (2015). ‘E-Recruitment in Practice: A Study on Jobseekers’ Perception in Bangladesh’. Global Disclosure of Economics and Business, 4(1), pp. 33-42.

07. Malik, M.S. and Mujtaba, M., (2018). ‘Impact of E-recruitment on effectiveness of HR department in private sector of Pakistan, International Journal of Human Resource Studies8(2), pp. 80-94.

08. Mindia, P.M. and Hoque, M.K., (2018). ‘Effects of E-recruitment and internet on recruitment process: An Empirical study on Multinational companies of Bangladesh’. International Journal of Scientific Research and Management6(01), pp.2321-3418.

09. Okolie, U.C. and Irabor, I.E., (2017). ‘E-recruitment: practices, opportunities and challenges’. European Journal of Business and Management, 9(11), pp.116-122.

10. Omolawal, S.A., (2015). ‘E-recruitment: practices, benefits and challenges’. Journal of the Institute of Personnel Management of Nigeria7(2), pp.76-86.

12 comments:

  1. Further, Electronic recruitment can be defined in two ways: by using an Internet-based recruitment resource and by technology as active recruitment management practices (Holm and Haahr, 2018).

    ReplyDelete
    Replies
    1. Thank you Krishan, I think I must learn about this category of e-recruitment too.

      Delete
  2. E recruitment has the ability to target a wider and more diverse pool of candidates,more opportunities for smaller companies (Pin et al., 2001).

    ReplyDelete
    Replies
    1. "In Nigeria, e-Recruitment in the public sector is a relatively new phenomenon introduced around 2005
      to hire personnel in the public sector. Agencies like Federal Civil Service Commission, Nigerian Army, Nigerian
      Police Force, Nigerian Customs Service, and corporate Affairs Commission among others adopted the use of
      the internet in their recruitment process" (Okolie and Irabor, 2017). According to this, not only small companies, e-recruitment can adapt to the public organizations, as well as army forces.

      Delete
  3. As stated by Holm (2009) recruitment of personnel in organizations is crucial for the organization to perform successfully. E-Recruitment systems allow instant communication with applicants and submission of applications and resumes in real time, increasingly e-recruitment is used in marketing of the organizations and is also integrated in overall marketing campaigns.

    Holm, A.B. (2009), May. Virtual HRM: A case of e-recruitment. In 11th International Conference on Enterprise Information Systems (pp. 49-68). INSTICC Press.

    ReplyDelete
    Replies
    1. Even our company is using e-recruitment as a marketing tool to market the company and brand via its own website, and external websites as well as now dealing with the creation of a new app for external recruitment.

      Delete
  4. Informative @Ravindu, the purpose of e-recruitment is to make recruiting processes more efficient and less expensive. And, by using e-recruitment, HR managers can reach a larger pool of potential employees and speed up the hiring process as (Ricardo Singh, 2022) stated.

    ReplyDelete
    Replies
    1. Thank you, Usama for further information. Online recruitment is a cost-effective and time-saving process of finding candidates. It saved application expenditures and encouraged more applications from underqualified job seekers, motivating businesses to improve their screening processes (Freeman & Autor, 2002). It enables the business to manage all of its records digitally. There are various employment portal providers for both individuals and firms, where employees can post their CVs for free, but employers must pay for CV filtering. E-Recruitment is the use of information technology to hire personnel in order to reach a larger number of people and save time (Sharma, 2014).

      Delete
  5. According to Edwin cited in Kapse, A.S., Patil, V.S. and Patil, N.V., (2012), “Recruitment is the process of searching the candidates for employment and stimulating them to apply for jobs in the organization”.According to Kapse, A.S., Patil, V.S. and Patil, N.V., (2012) online recruitment offers recruiters one of the most
    powerful and cost-effective ways to recruit staff for an organization. Online recruitment, e-recruitment, or web- based recruitment is the use of online technology to attract and source candidates and aid the recruitment process.

    ReplyDelete
    Replies
    1. Yes, Rifky, also Cost-effectiveness, quicker processes, access to a greater number of applicants, and improved employer branding are the key objectives for using e-recruitment (Sharma, 2014).

      Delete
  6. E-Recruitment is faster and cheaper than many traditional methods of recruiting. Jobs can be posted on Internet sites for a modest amount remain there for periods of thirty or sixty days or more - at no additional cost and are available twenty-four hours a day. Candidates can view detailed information about the job and the organization and then respond electronically (Margaret, 2019).

    ReplyDelete
  7. I Agreed with you Piyumi. Over the last ten years, e-recruitment has evolved significantly and is now frequently utilized by both recruiters and job searchers all over the world (Cober& Brown, 2006). Rapid technological advancements have profoundly altered the way business is conducted, as evidenced by the growing number of firms and individuals that use the internet and electronic mail (Erica, 2007). In terms of human resource management, the internet has transformed the way firms and job seekers recruit from both sides (Epstein, 2003).

    ReplyDelete

Challenges in Recruitment and Selection Process

The recruitment and selection process has to be cost-effective in selecting qualified employees required to satisfy the human resources need...